VIVO V21 APAC Launch

Using a cohort first approach, we helped VIVO successfully launched the NEW V21 flagship phones around 9 markets in APAC. We demonstrated relatable and fun scenarios to bring out the features of Ultra Slim Design, Dual Live Mode, Dual Selfie and OIS Night Mode.

It was also the first time we incorporated a 40 feet digital screen as virtual production to stimulate various locations around the region.